Saturday, June 27, 2015

Narrative as Quality

The bean counter sees beans, and then counts them. Fifty unhappy beans are better than forty nine happy beans. Sixty truly miserable beans would be even better. One of the problems of definition is the word happiness. No one knows what it is, which is why language has produced the word quality.

Quality is as much about narrative as it is about anything else. Dollar bills are all the same, some older than others, and each has its own number. It's an error to believe that billions of dollar bills must define quality. Yet as result of a narrative, it increasingly does.

No comments: